South African Product Design

6 exporters at Ambiente 2017

Feb 01, 2017 by Irene Vermeulen

Whether it is metal wire, crispy paper, springbok hide, an old rice bag or a porcupine quill, South African makers know how to turn these materials into contemporary product design. At Ambiente, 6 exporters will present their newest product ranges. Come and meet the entrepreneurs in hall 10.1 C 51.

Africa!Ignite produces and sells ranges of contemporary décor, accessory and gift items, all hand made in KwaZulu-Natal. Each item is imbued with the exquisite workmanship, vibrant colours and iconic designs that characterise Zulu craft heritage and tradition. The Langazela collection includes cushion covers, bags, décor items and accessories, hand embroidered on recycled mielie (maize) bags. This company is in the process of becoming a World Fair Trade Organization member.

Feeling African is a craft/art business that hand-makes contemporary wire furniture and accessories. They supply to architects, interior designers and retailers locally and internationally. They strive to provide a stable work place for their skilled artisans. Feeling African's products are available in a galvanized or powder coated finish in various colours, suitable for both indoor and outdoor use. Most of otheir products are designed and manufactured in component form, making them stackable and cost-effective to transport.

Lidi Ada Naturals are proud South African handmade manufacturers, situated in Wellington, close to Cape Town. At their workshop, they design and manufacture custom-made lighting, mirrors, cushions, bags, furniture and carpets, using the amazing natural materials of the South African wildlife. With more than 14 years of experience in the local and export markets, they have built up a customer base with their innovative designs, sustainability principles, efficient export and order fulfilment logistics, highly skilled staff and professional packaging. They design and manufacture amazing, durable products, inspired by nature.

Rarity is celebrating the diversity and ingenuity of South African design through their unique products and collections. Their handbag collections are the result of harmonious collaborations of different colours and textures, representing the dynamic people and cultures of our country, mixed with their interpretation of global trends. With the natural African materials and leathers, of the highest quality, they create statement products for our stylishly adventurous, individualistic and globally conscious customers. They work with Fair Trade principles and practices and are in process to become a World Fair Trade Organization member. Their skilfully handcrafted products are completed in a happy, productive working environment that is continually growing, inspiring and celebrating.
WREN focuses on the innovative use of recycled and natural materials.

Wren is most well-known for their PPC Cement Laptop Bags made out of paper treated to be water resistant, making the product both durable and functional. This year Wren's new collection of natural bags with leather detail, and new fashion prints takes the product offering to a new level.

Zizamele Ceramics comprises a group of women potters who create, hand build and hand paint a range of African-inspired ceramics. Zizamele's signature product is the wheel thrown Ubuntu bowl, which has a circle of women figures around the rim holding hands in a spirit of Unity (Ubuntu). Also in the range are vases and candle sticks in a variety of colour palettes. In a recent move towards a more contemporary vernacular, Zizamele Ceramics has created a new range using black clay with metallic glazes.

Ambiente trade fair takes place in Frankfurt February 10-14, 2017. The 6 South Africans can be found in hall 10.1 C 51, and are participating in a Export Coaching Programme of CBI.

Africa!Ignite | Feeling African | Lidi Ada Naturals | Rarity | WREN | Zizamele Ceramics | Ambiente | CBI |

Handembroidered maize bags
from Africa!Ignite based in KwaZulu Natal
Wire works made by hand
by Feeling African
Feather ball lamps
by Lidi Ada Naturals from Wellington
Crispy paper, made water resistant
Handbags made of Springbok hide
made by Rarity based in Cape Town
Handbuilt, handthrown, handpainted
by Zizamele Ceramics